Business description

Shenzhen RoyalRay Science and Technology Co., Ltd. is dedicated to the development, production, and sales of RFID readers and related products, and is recognized as a leading manufacturer of high-performance UHF/HF RFID equipment.

Our entire product line is covered by independent intellectual property rights, spanning multiple frequency bands, including 840-960MHz and 13.56MHz.

We support a wide range of international standards such as UHF EPC Gen2 (ISO18000-6C), ISO18000-6B, HF EPC (ISO18000-3M3), ISO15693 (ISO18000-3M1), ISO14443A/B (NFC).

Our products have received CE and RoHS certifications from the European Union, FCC certification from the United States, and our customers in Japan, Taiwan, South Korea, and Canada have successfully obtained certifications like Japan's VCCI, Taiwan's NCC, Korea's KCC and EK, and Canada's CSA.

RoyalRay’s RFID products are known not only for their superior cost-performance ratio but also for setting industry standards in terms of product stability, sensitivity, and consistency.

Since its founding in 2005, RoyalRay Technology and its predecessor have been driven by a strong commitment to technological innovation.

This innovation is built upon the deep academic backgrounds and industry expertise of our founding team, along with nearly two decades of knowledge accumulation, including collaborations with top domestic universities and postgraduate joint training programs.

Our innovations have led to breakthroughs in various fields, including:

1 - The proprietary SmartFrame RFID reader firmware development architecture, which significantly enhances the performance and development efficiency of RFID device firmware.

As a global gold partner of Impinj, the SmartFrame architecture has not only optimized the performance of Impinj’s high-end chips, from INDY R2000 to the E series reader engines, but also provided powerful cross-platform, multi-modal, and multi-scenario customization capabilities.

2 - The pioneering I-Activate technology, which actively wakes weak tags, greatly enhancing multi-tag anti-collision processing.

Additionally, through the integration of dual-engine technology and AI-based parameter optimization, we have achieved industry-leading multi-tag inventory throughput.

3 - The innovative Aquilaware HF RFID fully digital reader platform, utilizing spectrum analysis, signal correlation analysis, and energy spectrum computing technologies, has brought traditional HF RFID readers into the digital age.

This platform has given rise to cutting-edge products such as long-range NFC, high-stack high-density HF ILT, and 3D ultra-wide channel gates.

4 - The original Videre integrated RFID reader testing platform, enabling full control, visibility, and traceability at the single-item level for all production steps, including power calibration, sensitivity measurement, and functional testing.

RoyalRay has consistently adhered to standardized operations and places great emphasis on respecting and building intellectual property.

In 2020, the company achieved ISO9001: 2015 certification and has since obtained over 60 intellectual property rights, including patents for inventions, utility models, and software copyrights.

Upholding a spirit of open collaboration, RoyalRay has established close, mutually beneficial partnerships with key global clients and business partners through various means such as patent licensing, patent sharing, knowledge transfer, and technology empowerment.

Looking ahead, Shenzhen RoyalRay Science and Technology Co., Ltd. will continue to uphold its forward-thinking industrial vision, pragmatic business approach, innovative product development, and customer-centric service philosophy to deliver high-quality RFID products that create value for our clients and IoT industry.